Muraqqa: a modest-fashion collection, cut and sewn under one roof
Muraqqa makes modest clothing with an edge — thobes, hoodies, cargos and co-ord sets that honour Islamic principles and dress like streetwear — and sells it as a Pakistani brand, proudly made in Pakistan, online and through LAAM. It is a brand, not a merch line: its own fits, its own fabrics, its own finishes, its own label in every neck. We are its private label clothing manufacturer. The collection is cut and sewn in our factory in Lahore, style by style, from 50 pieces each.
- 50
- Piece minimum per style
- 300–450
- GSM, terry to cargo cloth
- Cut & sew
- Every piece from the roll
- Yours
- The label in the neck
Who they are
A modest fashion label for men and women that sits, in its own words, at the crossroads of tradition and modernity: long thobes and kurtas cut with the proportions of streetwear, oversized fleece with the finishing of a fashion house, women's co-ord sets and skirts in the same cloth. The customer is heritage-conscious and dresses like it is 2026. That means the garments have to be right in the hand — the weight of the fleece, the drape of the terry, the fit of a baggy trouser — because nobody buys a modest brand for the logo.
The brief
A collection, not a product: many styles in a range of fabrics, each in a handful of colours, produced together so they arrive as one drop and read as one range. Fits from regular to baggy oversized. Finishes that fashion buyers expect — embossed logos, rubber patches, HD prints, tonal embroidery, stone and acid washes — on garments that are made, not decorated. And the whole thing from a minimum that a growing brand can carry, with the label, hangtag and packing that make it Muraqqa's rather than anyone's.
What was made
| Family | Garments | Fabric | Finish |
|---|---|---|---|
| Thobes | Long pullover thobe; long zipper thobe with raglan sleeves; waffle thobe | 300 gsm cotton French terry; 280 gsm cotton waffle knit | HD print, embroidery, rubber patch |
| Oversized fleece | Oversized hoodie; zipper mockneck; oversized trouser; stonewashed sweatshirt | 380 gsm cotton fleece | Embossed logo, rubber patch, stone wash |
| Cargo | Cargo pant and cargo short, baggy; slim cargo in acid-washed twill | 450 gsm cotton terry; cotton twill | Rubber patch, acid wash |
| Interlock sets | Mockneck, skirt, zipper hoodie, trouser | 280–300 gsm poly-cotton and polyester interlock | Rubber patch |
| Melange sets | Mockneck, trouser, skirt | 300 gsm cotton fleece, melange | Rubber patch |
| Utility | Utility tee and trouser | 240 gsm cotton jersey | Rubber patch |
| Outerwear and extras | Waterproof softshell zipper jacket; jersey scarf | Softshell; 200 gsm cotton jersey | Rubber patch |
How a collection is made, not decorated
Every one of these is a cut-and-sew garment: the fabric is bought by the roll to the specification, relaxed, cut to Muraqqa's patterns, decorated flat where the decoration is a print or a patch, sewn, washed where the finish is a wash, labelled and packed. That is what lets a thobe have raglan sleeves and a zipper, a hoodie be genuinely oversized rather than a blank two sizes up, a trouser be baggy through the leg and not just the waist. The finishes are the fashion-house kind — a rubber patch applied under heat, an embossed logo pressed into the fleece, a stone wash that softens a 380 gsm sweatshirt and fades it at the seams, an acid wash on twill — chosen per garment rather than one method stamped across the range.
Because the whole collection is made under one roof, it is made as a collection: the fleece pieces share a fabric and a rib, the interlock sets share a cloth, the colours are matched across a family, and the drop arrives together, labelled, hang-tagged and polybagged, ready to photograph and sell.
How it lives now
As Muraqqa's range, on its own site and on LAAM, under its own label and at its own prices, with nothing of ours on it. The patterns, the finishes and the colour references are on file, so the next season's drop starts from the last one — a new colour on a proven thobe, a new fabric on a proven fit — rather than from a blank sheet. That is what private label is for: the brand owns the product, and the factory holds the means of repeating it.
Get this for your own brand
Private label clothing manufacturing in Lahore, Pakistan — your fits, your fabrics, your finishes, your label — for brands in Pakistan and for export to the UK, the US, the UAE, Saudi Arabia, Canada, Australia and Germany. This is how a collection gets made.
Send the range
A tech pack per style if you have one; reference garments and photographs with notes if you do not. We build the specification with you — fabric, weight, fit, finish, label.
Patterns and samples
We pattern from your references or your tech pack, grade to your size range and make a pre-production sample of each style — free with any production order once the deposit is received. Nothing is cut before you approve each one in writing.
Production, style by style
From 50 pieces per style, 30 per stock colour; a colour of your own is a 300-piece dye lot. Cut-and-sew garments run 10–14 working days from approved sample; washes and special finishes are specified per garment.
Labelled, packed, shipped — and repeated
Woven neck labels, care labels to the law of your market, hangtags and polybags, all yours. Nationwide in Pakistan or exported with duties quoted up front. Patterns and finishes stay on file for the next drop.
Private label — questions this case study raises
- What is the minimum order for private label clothing in Pakistan?
- 50 pieces per style with us, mixed sizes, with 30 per stock colour. A collection is priced style by style, so a range of ten styles is ten runs of 50, not one run of 500.
- Can you make thobes, kurtas and modest wear as well as streetwear?
- Yes — long thobes with pullover or zipper fronts, raglan sleeves, waffle and French terry cloths, alongside oversized hoodies, cargos, skirts and co-ord sets, all cut and sewn in Lahore.
- What finishes can you do on a private label garment?
- Rubber patches, embossed logos, HD print, direct and appliqué embroidery, stone wash and acid wash, garment washes for softness, woven labels and hangtags — specified per garment.
- Do I need a tech pack to start a clothing brand with you?
- No. Reference garments and photographs with measurements are enough to start; we build the tech pack with you and you approve it before sampling.
- Will your name appear on my garments?
- No. Your label, your care label, your hangtag and packaging. Nothing of ours.
- Do you manufacture private label clothing for export?
- Yes — for brands in the UK, the US, the UAE, Saudi Arabia, Canada, Australia and Germany, labelled to each market's law, with shipping and duties quoted up front.
What Muraqqa used
Building a collection?
Send us the range — tech packs, references or photographs — and we will come back with a specification, a price per style and a sampling plan within a working day.
Get a quote